Foamie

Foamie

Solid cleaning products for plastic-free bathrooms and oceans

What does this brand sell?

Shampoo, conditioner, face and body bars, body lotion, deodorant, shaving cream, travel toiletries, kids products, men products, dog shampoo, dry shampoo

Germany

Vegan/ vegetarian?
100% Vegan
Delivery
No details are available regarding delivery methods
Transportation mode
Unknown
Vegan / vegetarian
100% Vegan
Delivery
No details are available regarding delivery methods
Transportation Mode
Unknown

Does this brand offset carbon emissions and/or implement circular business practices?

They offset carbon in collaboration with Climate Partner, leading to carbon neutral production of all products

About The Company

Get the ins and outs

In 2019, Foamie was founded to revolutionise the bathroom and make it completely plastic-free. The products are for men, women, kids and even dogs. They are completely plastic-free, including microplastics, and come in a solid form, saving water and carbon emissions. They might look like soap but are actually soap-free, consisting only of mild washing-active substances with a formulation that is pH-optimised (a syndet). Foamie has become plastic-positive by supporting organisations that collect plastic for each product they sell.

The revolution in the bathroom – on the way to a plastic-free bath!

  • Becoming 100% plastic-free and even plastic positive
  • Reduction of transport routes through establishing additional warehouses 
  • Changes in company management: e-cars and carsharing

No information has been found on their future plans.

No information has been found on any awards received.

Product details

Find out more details about the products

Store locator

There are a number of retailers across Europe, such as in AH in the Netherlands and DM in Germany, check out their store locator.

Delivery To* (Website)

Delivery to Europe

Subscription

This brand does not offer a subscription programme.

Store locator

There are a number of retailers across Europe, such as in AH in the Netherlands and DM in Germany, check out their store locator.

Delivery To* (Website)

Delivery to Europe

Packaging/packaging materials

Packaging is 100% plastic-free and shipping carton is made of grass cardboard.

Donations / partnerships

  • They donate to non-profit organisations that clean up the world’s oceans, such as The Ocean Clean Up
  • They collect plastic with CleanHub, one bottle for every Foamie sold, making them plastic positive

Subscription

This brand does not offer a subscription programme.

Ingredients

The bars consist of a combination of mild cleansing substances, including the main surfacant sodium cocoyl isethionate as well as guar hydroxypropyltrimonium chloride. Foamie is a so-called syndet which is a soap-free pH-optimised synthetic detergent. All products are plastic-free, including microplastics, as well as free from lilial, mineral oils, parabenes, PEG (polyethylene glycol), silicones and sulfates. The ribbon of the foamie hanging products are made of 100% cotton. Some bars are 100% biodegradable.

Fully sourced and manufactured in Europe?

Unknown

Certifications

Plastic Neutral, RSPO Certified Palm Oil

Ingredients

The bars consist of a combination of mild cleansing substances, including the main surfacant sodium cocoyl isethionate as well as guar hydroxypropyltrimonium chloride. Foamie is a so-called syndet which is a soap-free pH-optimised synthetic detergent. All products are plastic-free, including microplastics, as well as free from lilial, mineral oils, parabenes, PEG (polyethylene glycol), silicones and sulfates. The ribbon of the foamie hanging products are made of 100% cotton. Some bars are 100% biodegradable.

Fully sourced and manufactured in Europe?

Unknown

Packaging/packaging materials

Packaging is 100% plastic-free and shipping carton is made of grass cardboard.

Donations / partnerships

  • They donate to non-profit organisations that clean up the world’s oceans, such as The Ocean Clean Up
  • They collect plastic with CleanHub, one bottle for every Foamie sold, making them plastic positive

Certifications

Plastic Neutral, RSPO Certified Palm Oil

in depth production details

Analyze their supply chain: from the sourcing of raw materials to the people who make the product

No information on this is provided by the brand.

Generally all bars are EUR 4.95 and last from 20 applications for dry shampoo to approx. 85 applications for facial cleansing.

Due to the smaller and lighter nature of the solid products, there is less volume and weight that needs to be transported compared to liquids, optimising the carbon footprint. Moreover, Foamie uses grass cardboard rather than regular shipping cardboard, which saves 75% of CO2 emissions.

Not only their shipping materials consider carbon emissions, but also their logistics – transport routes are reduced by having added more central warehouses for the local supply of various markets, including the USA, UK and Poland.

They try to reduce carbon emissions in all aspects of their business, and therefore have switched to electric company cars as well as offering car-sharing cars for their employees.

No information on this is provided by the brand.

As Foamie sells solid products rather than liquids that contain a lot of water (>80%), water is saved as products are concentrated and only contain what is needed. When it comes to packaging, grass cardboard is used which saves up to 6,000L of water compared to regular carton.

No information on this is provided by the brand.

One of the main goals of Foamie is to clean up plastics and avoid using it. They contribute to various organisations that help collecting plastic before it enters our waterways and oceans, as well as being completely free of plastics and even being plastic positive. Through replacing plastic bottles, Foamie has saved over 80 tonnes of plastic from being wasted.

In principle, everything is biodegradable and is based on an easily biodegradable syndet base. This is tested for three of the final products to validate, which is done according to OECD standards. The three products that were tested for this are the Face Bar “Too Coal to Be True”, the Body Bar: “Oat To Be Smooth” and the Shampoo Bar: “Aloe You Vera Much”

No information on this is provided by the brand.

No information on this is provided by the brand.

Further reading

No more information regarding sustainability reports, life cycle analyses or impact reports is available.

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